This really stink right now in Oshawa!
With just 27 points through 51 games — the fewest in the 20-team Ontario Hockey League — the Oshawa Generals are already having a rough season on the ice. But now it’s the stands that are drawing attention.
According to reports, the organization sent an email to season-ticket holders urging better personal hygiene after multiple complaints about offensive odors at games.
The memo thanked fans for their support and encouraged practices such as using hand-sanitizing stations, covering coughs and sneezes, and being mindful of personal cleanliness. But the most talked-about line was the simple plea: if you’ve worked out or done anything that produces body odor, please shower before coming to the arena.
Translation: WASH YOUR ASS!
Oshawa’s director of ticket sales and service told local media that the unusual request was prompted by “countless complaints” from attendees who described smells ranging from bad breath to more pungent odors.
While hygiene reminders aren’t typical in sports marketing, the Generals hope the light-hearted but frank message helps improve the game-day environment. If nothing else, it’s a reminder that sometimes the biggest obstacles to enjoying a hockey game aren’t on the ice… they’re right next to you!
